For many small business owners, maintaining an active presence on social media can be a challenge. It takes time and money, and when you see little return on your investment it can be both perplexing and disheartening. If you’ve personally struggled with social media marketing, it may offer you some comfort to know you’re not alone.
Somewhere in your Business Continuity Plan (BCP) is a section detailing what is expected from employees during a disaster. Unfortunately, many companies end up overlooking this aspect of their BCP and assume their staff knows what to do. This can lead to problems, as employees won’t necessarily perform the functions required to keep your company operating.
There is nothing quite as annoying as getting a message from your laptop that your battery is about to run out. Even with the longer lasting laptop batteries of today, there will be an occasion where you need every last second from it, and maybe even a little more.
Another week buzzes by and half the items on your to-do list are still sitting there untouched. It’s a familiar feeling for many of us, and life – both in and out of the office – only seems to get busier and faster-paced. If you’re struggling to keep on top of your routine tasks, let alone find time for the strategic thinking that will help guide the direction of your business, then more intelligent use of IT might be the answer.
On the anniversary of 9/11 I am reminded of the important role technology infrastructure plays in protecting our country. Our next big attack on the U.S. could very well come from our computers and not an airplane or bomb. It could affect millions not thousands of U.S. citizens.
It’s almost second nature to think of IT as something that helps businesses achieve value. However, your IT department should be able to explain exactly what they are doing to add value to your business. Of course, if they can’t explain it they might be hurting your company.